In an effort to keep the site as visually authentic as possible, I have elected to use beer-derived colors for both the site design and the forthcoming visualizations. These colors are based on the SRM (Standard Reference Method) scale used in the Beer Judge Certification Program (BJCP), as shared at the Brewer’s Friend website. The SRM scale is designed to describe how light or dark a given beer style is for the benefit of judges (and drinkers!) .
For example, the background hex color for this site is #ffc35b, intended to represent an American Pilsener beer type. In similar fashion, both the site and individual blog titles are set to hex code #520907, representative of a Dry Irish Stout style. Thus, we wind up with the nice golden background coupled with an inviting brown text; despite the major differences in the two beer styles, their respective colors work well together. Such is the magic of hops and malt!
Using the Brewer’s Friend chart and the ColorZilla Firefox plugin, I was able to extract the various colors into an Excel workbook, covering most of the beer styles from the BreweryDB API. These colors can ultimately be employed in a variety of maps, network graphs, and charts, as we use authentic colors to represent each beer type as closely as possible. No sense having beer-based graphics using shades of green and blue 🙂
Next up will be some actual content where we get to deploy this approach. First up will likely be some maps based on individual beer styles. I’m currently playing in the sandbox with a few approaches, but expect some interesting views very soon.
Thanks for reading, and stay tuned for some fun content!!